SITPLAY.MEDIA
// 5 SERVICES · END-TO-END MEDIA STRATEGY

Media strategy that
scales without ad spend.

บริการของ SitPlay เริ่มจาก data audit → ไปจบที่ content velocity engine. ทุก deliverable มี data layer รองรับ — ไม่มี gut feel.

01 · AUDIT
Engagement: 2-3 weeks · One-time

Content Audit + Baseline

40-page state-of-content report ที่ใช้ data scraping ของเรา — pulls SERP rankings, traffic decay curves, internal-link graph, competitor coverage gap.

  • ▸ Indexability map — every URL classified
  • ▸ Traffic decay analysis — which posts lose 50%+ traffic in 12 months
  • ▸ Topic cluster gap — what your competitors own that you don't
  • ▸ Cannibalization detection — duplicate intent across pages
  • ▸ Opportunity score per topic (0-100, weighted by intent + difficulty)
Outcome: prioritized 12-month roadmap
02 · STRATEGY
Engagement: 3-4 weeks · Project-based

Editorial System Design

Editorial calendar + content velocity framework + KPI dashboard ที่ทำงานในทุก channel — Google, LinkedIn, AI engines.

  • ▸ Topic cluster mapping (data-driven, not guesswork)
  • ▸ Audience-to-format matching (job-to-be-done framework)
  • ▸ 12-month editorial calendar in Notion
  • ▸ Brand voice guide + repurposing matrix
  • ▸ Looker Studio dashboard (14 KPIs across 4 funnel stages)
Outcome: operating system that runs without us
03 · ARCHITECTURE
Project · 4-6 weeks

Topic Cluster Engineering

Design pillar + cluster structure that signals topical authority to Google & AI engines. We pair this with SEO Agency Bangkok's technical SEO for end-to-end indexability.

  • ▸ 5-7 pillar pages (3,000-5,000 words each)
  • ▸ 30-50 cluster articles per pillar
  • ▸ Internal link graph design (semantic, not random)
  • ▸ E-E-A-T signal optimization (author bio, citations, dates)
Outcome: cluster ownership in your top 10 keywords
04 · VELOCITY
Retainer · 6-12 months

Content Velocity Operations

Ongoing 8-15 posts/month production with QA + KPI tracking. We bring the data scraping pipeline + writers + editor + analytics — you bring approval.

  • ▸ Monthly content sprints (sprint planning + retro)
  • ▸ Topic discovery from our data layer (4-8 weeks ahead of trend)
  • ▸ Native Thai + English production
  • ▸ Distribution: Google, LinkedIn, AI engines, niche communities
Outcome: 3-5× organic traffic in 6 months (avg)
05 · VOICE
Project · 2-3 weeks

Brand Voice Architecture

Codified voice guide ที่ทุกคน (in-house writers, freelancers, AI tools) ใช้ได้. Includes scraped data ของ audience-actual-language จาก Pantip / Reddit / reviews.

  • ▸ Voice spectrum (formal ↔ casual) by channel
  • ▸ Vocabulary do/don't list (audience-actual words)
  • ▸ Sentence pattern library
  • ▸ AI prompt library for content tools
Outcome: every piece sounds unmistakably you
// PRICING

Pricing — honest floors.

No setup fees. No long contracts beyond the listed minimum. All in THB; USD/EUR available on request.

// STARTER
฿80K/mo
3-month minimum · ฿240K total
  • ▸ 4 articles/month (TH or EN, native-authored)
  • ▸ 1 topic cluster designed
  • ▸ Monthly performance review
  • ▸ Scraper-driven topic discovery
For: testing whether content marketing fits your funnel.
MOST POPULAR
// GROWTH
฿180K/mo
6-month minimum · ฿1.08M total
  • ▸ 12 articles/month (TH + EN bilingual)
  • ▸ 3 topic clusters + AEO optimization
  • ▸ Schema engineering on every page
  • ▸ FAQ schema + AI-citation tracking
  • ▸ Bi-weekly editorial sprint
For: ready to dominate organic in your category.
// CUSTOM
Talk to us
12-month engagements
  • ▸ Multi-language (3+ locales)
  • ▸ Multi-product / multi-brand portfolios
  • ▸ Custom scraper data feeds
  • ▸ In-house team training
For: enterprise-scale content programs.

No paid retainer below ฿80K/mo · Audits and one-off projects available

Ready to start?

Free 30-min strategy call — no sales pitch. We'll review your funnel honestly.

📱 WhatsApp✉ EMAIL
WhatsAppLINE 0610934014